Thursday, October 25, 2012

X= - Home Recordings Cassette

good friend DK sent over the newest X= cassette he made this past month, and once again, i am absolutely floored by the package design.  i would like to go on record saying that he is "the master of unconventional" as far as tape layouts go.  no jewel case or no J-card to be found here, just some of the most innovative DIY packaging i've ever seen.  there is a folded pale blue piece of cardstock that serves as a cover image siting on the top of the cassette inside of a plastic ziplock bag.  the artwork falls on both sides of the fold, making a composite image that changes when you open the panel....    


the art for this cassette reminds me a little of David Carson, where everything is very visually chaotic in a very controlled and beautiful sense of the term.  here is a shot of the outside of the card unfolded.  note how the typography is set to read facing both directions....


on the other side of the card, all the lyrics have been typed out and perfectly set in song groups that were then ever-so-slightly tilted individually.  looks killer....


here is a shot of the side profile of the cassette with the folded cover card on top.  i love that the end of the folded paper on the cover perfectly lines up with the sticker on the side of the cassette....


the cassette is made of a rather odd material, not quite sure what it is.  its hard and solid like a normal plastic cassette, but it's as though it was left uncoated or something.  it has almost a rubbery matte texture to it.  no printing whatsoever on the actual cassette, just a glued piece of matching cardstock that wraps up to the top of the tape to create a side spine (shown above)....



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